The Sentry Illustrations
I created a series of hand-drawn onsite illustrations inspired by local Hawaiian elements and The Sentry’s brand color palette. These illustrations were designed to enhance the onsite experience by bringing a sense of place and visual warmth to the tournament experience. Following overwhelmingly positive feedback, the artwork was expanded across print, digital, and social campaigns, becoming a key visual asset throughout the event.
Branding | Illustration
Creating the Grid
I developed a modular set of vector illustrations using a limited color palette of The Sentry’s core brand colors. Each element was hand-drawn and digitized to maintain the organic, Hawaiian feel. I created multiple color versions giving the team more options and to add variety to the grid.
